I first heard of Nom Nom Paleo in February 2015, when I was invited over to a celiac colleagues (a huge proponent of Paleo eating) house for a dinner of "crispy kale" and roast lamb (my first experience with both). The kale was so delicious, I did something very unlike me: I asked for the recipe. "Oh, its from Nom Nom Paleo," I was told.
It took me until August 2016 to dive back in to Paleo eating (after being off-track for around three years) and spend the money on this app. And Im so glad I did! Ever since, every other sentence from me makes some reference to NNP, Michelle, or some recipe or info from her blog/app. ;)
I love exploring recipes on my iPad and saving needed ingredients to the shopping list. It was a happy surprise when I pulled out my iPhone before heading to the farmers market and realized there was no need to recreate my shopping list: the phone app had it automatically! And the step-by-step, fully photographed, simple instructions are a life-changer for someone like me, who used to only cook when I had to. Im now making flavorful, filling meals for three people and experimenting with kitchen tools Ive never used before (slow cookers are awesome!). I cant say enough good things about this app.
The only criticism I have is to echo the statement of the search function issue. After searching and tapping on one of the results, itd be nice if exiting out of that recipe took you back to the results.